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Informative Articles

Generate More Sales in ANY Affiliate Program Part Six
ACTIVE AFFILIATES are those who sign up under you for free, then upgrade to being a paid affiliate. Those who sign up but don't upgrade within the first 72 hours are called inactive affiliates and who are unlikely to ever upgrade. These are people...

How to Boost Your Chances at Having a Successful Web Site
How to Boost Your Chances at Having a Successful Web Site by Robin Nobles New Web sites are springing up online by the millions. However, when they don't reach a level of success, the Web site owners assume that they can't make money off the...

How To Use RSS Feeds In Your Marketing
It was Friday night. I finished reading a book about RSS feeds. Quickly set up one for my site, submitted it on directories and went to bed. Sunday morning, I noticed a sale. Idly, I scanned my logs to see where the buyer had found me. ...

Making Real Money With Google AdSense
There are many Make Money Fast (MMF) websites out there that tell you it's possible to, well, you know, do just that; make money fast. However, did you know that although some owners of these MMF systems have made a total revenue between $300,000...

Marketing Articles: Promoting Your Site Twice!
I recently became aware that promoting your web site in Search Engines can instantly be double within Google! That's right, you can instantly promote your site 2 times at once! So how do you Market Your Site twice? Simple... Most of us...

 
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Security Issues Everyone Should Know About Online Shopping

While there is no foolproof way to ensure that no one will EVER access information you don't want them to, there are several very effective steps that you can take to minimize the risk.

When passing sensitive data like credit card numbers, addreses, or social security numbers over the Internet, be sure that the connection you are using or implementing is encrypted using Secure Sockets Layer (SSL). SSL is a commonly-used protocol for managing the security of message transmissions over the Internet. Essentially, SSL works by using a public key, or password, to encrypt data that's transferred over the connection. The receiving software, usually a browser such as Microsoft Internet Explorer or Netscape Navigator, decrypts the message into meaningful information for the intended recipient. The encryption of the data prevents unauthorized access while the data is being transmitted over the network. (By convention, URL's that require a SSL connection start with https instead of http.)

Another step that can be taken to minimize the risk involved with transmitting information across the Internet is to use several different e-mail


accounts, each with a specific purpose. To limit your exposure to unwanted spam and potentially dangerous viruses, the e-mail address provided by your ISP or Web host should only be given to trusted parties, such as family members, friends, co-workers, and business associates. If you frequently fill out online forms that require the use of an e-mail address, use a "throw-away" address, such as one that can be obtained from Yahoo! or Hotmail. This will help stop your primary e-mail account from being flooded with unwanted mail, and it might reduce your exposure to viruses as well.

Several other key preventative measures to safeguard your personal information include checking your credit reports regularly, paying by credit card for online transactions (instead of ACH bank account debits), and searching for your name at a good search engine, like Google, to find out what information about you is online.

About the Author

Alan is the lead developer for InfoServe Media, LLC (http://www.infoservemedia.com/), a Web development company that specializes in Web site design, hosting, domain name registration, and promotion for small businesses.