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Informative Articles

Affiliate Programs The Fast Track to Wealth
Copyright 2005 Peter Dobler Remember the day when you made the ultimate decision to change your life? Yes, it was the day when you decided to start your own home business. Gosh, I remember the anxiety when I uploaded my very first web site,...

How to Research Before Joining a Rewards Program
We've all seen the ads, for the greatest site of the month, promising high paying emails an equally high payout and selling ads for next to nothing. We've also all heard the adage, "If it sounds to good to be true, it usually is." The key to...

Priya Shah
Copyright 2004 Priya Shah http://www.priyashah.com The question of the day is "Should you start a Blog?" People all over the planet are blogging. Companies, CEOs, lawyers, journalists, stewardesses. Even dogs and babies. Why? Because they can....

Sub Domains - An Inexpensive Solution to Grow Traffic
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THE TRUTH ABOUT THE BANNING OF LINK EXCHANGES
Recent publicity suggest that Link Exchanges are being frowned upon by the search engines, and sometimes even penalizing those that misuse this particular tool.. Here is what the search engines are formally stating: "...participation in...

 
Google
Register Your Domain Name Longer = Better Search Engine Rankings?

Google May Have New Criteria When Ranking Web Sites

While I was registering a new domain yesterday I came across an option asking if I wanted to register it for more than one year. At first, I paid it no mind and just registered it for one year.

Later, I came across some advice that GoDaddy provides stating that you should register for multiple years to inmprove search engine rankings with Google.

It seems Google's thinking is, the longer a domain name is registered, the more credible the business is. And credible, relevant web sites are what Google wants to show up in search results, giving the user who is searching for information the top-quality search results.

At first I thought it might be a scam so GoDaddy could make more money with people registering domain names. But after doing some research I now believe GoDaddy's advice.

Google filled out a patent application,


which below states:

"40. The method of claim 38, wherein the domain-related information is related to at least one of an expiration date of the domain, a domain name server record associated with the domain, and a name server associated with the domain."

Although it is not guaranteed this will increase your search engine rankings, if you want to gain a potential advantage, slight as it could be, register your domain names as long as possible. If you are committed to your business, this is probably a smart move for you.

About the Author

Jason Cohen is a co-founder of OptimalWebsite.com, a web site that offers consultation for Internet Marketing and Search Engine Optimization.